Bring your sport to its next audience.
We help rights holders develop media opportunities around the content they are entitled to commercialise, connecting sports properties with relevant audiences, platforms and commercial partners.
Rights become valuable when content, access, distribution and the commercial model work together.
Build the route from content to audience.
We structure media opportunity around the rights available, the audience proposition and the partners needed to deliver it.
Rights and distribution
Shape content packages, licensing opportunities and territorial distribution strategies around the rights available and the markets you want to reach.
Streaming
Explore live and on-demand services with suitable delivery partners. Define the audience proposition, available content, access model and operating responsibilities before launch.
Advertising and monetization ecosystem
Build a wider commercial proposition around advertising, sponsorship, subscriptions, pay-per-view and content licensing. We help connect rights holders with relevant platforms, brands, agencies and delivery partners, according to the available rights and inventory.
Distribution is only part of the opportunity.
Deeper fan relationships and proprietary technology can extend the commercial potential around an agreed media strategy.
Direct fan relationships
Use social media for discovery and explore deeper club-branded experiences, with agreed access to first-party audience information and clear data responsibilities.
Technology link
Explore our proprietary technology development for new monetization possibilities beyond established models.